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Ingegneria Sismica

Ingegneria Sismica

Innovative Application Strategies of Regional Traditional Cultural Symbols in Boutique Theme Hotel Space Creation

Author(s): Yichao Wu1
1School of Hospitality Management, Zhejiang Yuexiu University, Shaoxing, Zhejiang, 312000, China
Wu, Yichao. “Innovative Application Strategies of Regional Traditional Cultural Symbols in Boutique Theme Hotel Space Creation.” Ingegneria Sismica Volume 43 Issue 2: 1-19, doi:10.65102/is2026666.

Abstract

In recent years, more and more cities pay attention to the display of urban culture in the construction of hotels, and take the hotel space as a propaganda and display carrier of their own regional cultural symbols, extending the use value and cultural value of the hotel space. In this paper, based on the spatial design and creation method translated by AIGC, CBAM is added on the basis of the traditional ResNet-50 model, which significantly improves the feature extraction capability by integrating the strategies of channel attention and spatial attention. Multi-scale features are extracted and the CBAM module is utilized to enhance the key feature responses for dynamic decoupling, which are subsequently co-mapped with the textual semantics to the embedding space of the CLIP text encoder to complete cross-modal alignment. The diffusion model is used to simulate the cultural symbols based on emotional perception, and the LoRA model is used to fine-tune a very small number of parameters to complete the directional migration of the characteristics of the traditional regional cultural symbols, and to design a boutique themed hotel space containing regional cultural symbols. Analyzing the hotel space and cultural development fitness, all the hotels have high spatial accessibility, with a mean value of 3.597, but still have spatial development potential. The overall spatial satisfaction of the H6 hotels designed through the methodology of this paper is high, with all space types above 80%, but there is a need for improvement in the design of semi-open spaces.

Keywords
AIGC; CBAM; LoRA; CLIP text encoder; regional cultural symbols; space creation

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