Outline

Ingegneria Sismica

Ingegneria Sismica

Research on the Adaptation Mechanism between English Majors in Higher Vocational Colleges and the Demands of Cultural Industries under the Orientation of International Communication Strategies

Author(s): Qing Feng1,2, Xingchen Guo1
1Nanjing Engineering Branch, Jiangsu United Vocational and Technical College, Nanjing, Jiangsu, 211135, China
2College of Education, Zhejiang University, Hangzhou, Zhejiang, 310058, China
Feng, Qing. and Guo, Xingchen. “Research on the Adaptation Mechanism between English Majors in Higher Vocational Colleges and the Demands of Cultural Industries under the Orientation of International Communication Strategies.” Ingegneria Sismica Volume 43 Issue 1: 1-22, doi:10.65102/is2026389.

Abstract

The cultural industry of China has immense opportunities due to its abundant cultural heritage and the English language professionals can be considered an essential part of the implementation of international communication policies in the cultural industry. Building on existing literature, this paper presents a mechanism to match the cultural industry requirements of vocational college English programs in four different dimensions. In order to determine the actual effectiveness of this mechanism, three methods including Delphi method, online hierarchical analysis, and optimal solution distance analysis have been used to measure the alignment mechanism between English programs and cultural industry requirements. The analysis shows that the index of relative alignment increased between 2014-2023 by 0.4433 to 0.5979. It means that as time passes, the real worth of this alignment mechanism between vocational colleges’ English programs and cultural industry demands grows more and more important. Vocational colleges are solving the problem of industry needs by providing English professionals to cultural sector, which also improves the compatibility of this sector with international communication measures.

Keywords
Delphi method; Network Analytic Hierarchy Process; Advantage Solution Distance Method; Alignment Mechanism; Cultural Industry; Higher Vocational Colleges

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